“Making something new takes patience. But it also takes faith. Faith that everything will work out in the end.
During the development of most any product, there are always times when things aren’t quite right. Times when you feel like you may be going backwards a bit. Times where it’s almost there, but you can’t yet figure out why it isn’t. Times when you hate the thing today that you loved yesterday. Times when what you had in your head isn’t quite what you’re seeing in front of you. Yet. That’s when you need to have faith.”
Co-Founder of Basecamp
Invisible Creature is one of those design studios that is next level for me. They take a small idea and flesh them out completely. From their Stack and Scare blocks to show posters, their work is carefully thought through and beautiful details abound. A lot of their work has become more and more playful and this new side project/brand is nothing short of playful. "After visiting the beautiful new Ebbets Field Flannels storefront in Seattle a few months back, we came up with a crazy idea to fuse a few of our old passions into one: Baseball, art and … people."
"What focus means is saying no to something that with every bone in your body you think is a phenomenal idea and you wake up thinking about it, but you say no to it because you're focused on something else."